While You're Running One Event, Three New Clients Are Going Cold. Madifyx Answers Every One.
While You're Running One Event,
Three New Clients Are Going Cold.
Madifyx Answers Every One.
Instant inquiry responses, automated follow-up, consultation booking, and referral requests — all running while you're on-site delivering the event of their life.
Live in 48 hours · Works with your existing tools · No tech skills required
Wedding — 200 guests, Aug 14. $22K.
MISSEDAnnual conference. 400 attendees. Q4.
MISSEDFrom last week's website form.
WENT COLD"Can you plan my engagement party?"
MISSEDFrom a past client. Big event.
WENT COLDYour best Saturday
is their worst first impression.
Conversion drops sharply when leads go uncontacted for 24–48 hours.
Source: Momencio, 2026
Why Growing an Event Planning Business Feels Impossible to Scale
You're in the events industry because you create something real. An experience people carry with them. A moment that actually happened.
"But creating the moment means you're not in front of your laptop."
When you're coordinating 8 vendors at a corporate gala, you're not answering the wedding inquiry that came in at noon.
"When you're directing a ceremony, you're not following up on the conference RFP from last Tuesday."
Most event planners lose their best leads to the planner who just happened to be at their desk that afternoon. Not more talented. Not more experienced. Just available.
That's not a work ethic problem. That's a systems problem. Madifyx is the system.
80% of event leads receive zero follow-up.
Source: Momencio, 2026
Two Revenue Engines.
Both Running on Autopilot.
Corporate and social events are completely different businesses. Madifyx handles both.
CORPORATE EVENTS
Recurring. Budget-driven. Q4-heavy. Relationship-dependent.
Sales Cycle
4–12 weeks
Average Event
$15K–$100K+
Peak Season
Q4 (Oct–Dec)
Repeat Rate
High
Instant RFP response
Multi-touch follow-up sequence
Quarterly re-engagement to existing corporate clients
Proposal follow-up automation
Post-event review request
"Corporate events drive 47% of event planner revenue — and the same client books multiple events annually."
— SchedulingKit, 2026
SOCIAL & WEDDING EVENTS
High-stakes. Referral-driven. Emotional. Long lead time.
Sales Cycle
6–18 months
Average Event
$3K–$25K+
Peak Season
June–October
Repeat Rate
Low (Referral High)
Same-hour inquiry response
Consultation booking automation
Proposal follow-up sequence
Post-event review + referral ask
Past client anniversary outreach
"Wedding and social events peak June–October — your pipeline for next summer is built right now."
— SchedulingKit, 2026
Most planners manually manage both types at the same time.
Madifyx runs them both without you managing either.
How Every Successful Event
Becomes Your Next One
Every event you run is attended by people who need an event planner. Most planners never capture them. Madifyx does.
Event Completed
You delivered something remarkable.
Review Request Sent
Automatically, within 2 hours. To profiles.
Referral Ask Sent
To happiest attendees and clients.
3 New Inquiries
From people who were at the event.
2 Consultations
Auto-booked onto your calendar.
New Events Booked
Before the thank-you cards go out.
Without Madifyx: the event ends. The referral chain dies.
With Madifyx: every event seeds the next three.
78% of event planning clients come from referrals or word-of-mouth.
Source: Event Planner Industry Research, 2025
What Madifyx Does for
Event Planning Companies
Whether you're at your desk, on-site, or asleep — Madifyx is handling your business.
WHEN YOU'RE FREE
Consultation Booking
New inquiries book directly onto your calendar.
Proposal Follow-Up
Sent a proposal? 48-hour automated nudge if no response.
Inquiry Dashboard
Every lead, every status, every follow-up — one view.
Lapsed Client Re-Engagement
Past clients who haven't booked in 12 months get a personalised check-in.
WHEN YOU'RE ON-SITE
24/7 Inquiry Response
Every call, form, DM answered within 60 seconds. You're on-site. Madifyx is at the desk.
Two-Way SMS
Potential clients text your number. Madifyx qualifies, answers, and books.
Consultation Auto-Scheduling
New leads book for next week. Calendar blocks around your upcoming events automatically.
Urgent Escalation
Something that needs you personally? Madifyx flags it and sends you a summary instantly.
AFTER THE EVENT
Review Request
Sent to client within 2 hours of event completion.
Referral Ask
Sent to happiest attendees and the client at exactly the right moment.
Thank-You Sequence
Branded post-event communication that keeps your name front of mind.
Corporate Re-Engagement
Corporate clients automatically reminded about Q4/next quarter event planning window.
Built for Every Type of
Event Planning Operation
You are the business. When you're on-site, your inbox is open.
Madifyx is your front desk, your follow-up team, and your review manager — running in the background of every event.
After-hours inquiry response
Consultation auto-booking
Post-event referral automation
Multiple planners, multiple events running, multiple leads going cold.
Madifyx standardises inquiry response and client communication across your entire team so nothing falls through the gap between planners.
Team-wide inquiry management
Corporate client nurturing
Proposal follow-up across all events
Large clients, recurring programs, multiple contacts. Relationships drive everything.
Madifyx keeps every corporate relationship warm between events so your clients never consider going elsewhere for their next one.
Quarterly corporate re-engagement
Multi-event client tracking
Post-event ROI reporting prompts
Live in 48 Hours,
Built Around Your Event Calendar
We fit around how you work. Not the other way around.
30-Minute Setup Call
Tell us your event types, consultation process, typical inquiry volume, and how you prefer to communicate with new clients.
We Learn Your Availability
Madifyx syncs to your calendar — including event delivery days, site visits, and consultation slots. It knows when you're on-site.
We Build Your Sequences
Every follow-up, referral ask, review request, and re-engagement message written in your voice and approved by you.
It Runs Across Every Event
From first inquiry to post-event referral — automatically, across every engagement, every event type, every client.
Your Next Client
Just Reached Out.
Are You Going to Answer?
Every event you run without Madifyx is another pipeline left to chance. Every inquiry while you're on-site is a client choosing someone else.
Built for event planning businesses that create unforgettable experiences and never want to miss what comes next.